Top 5 Personalization Apps in Bulgaria for Q4 2021

The fourth quarter of 2021 saw interesting trends among the top personalization apps in Bulgaria. Here's a breakdown of the performance metrics for the top five apps, based on data from Sensor Tower.

Zedge™ Wallpapers & Ringtones experienced a fluctuating trend in weekly revenue, peaking at around $213 in the final week of December. Weekly downloads saw a significant increase towards the end of the quarter, reaching 5.2K in the last week of December. The app maintained a steady number of active users, peaking at approximately 59.6K in the week of December 20.

Ultra Junk Cleaner showed a dramatic rise in weekly downloads, peaking at 8K in the week of November 22. The number of active users also increased significantly, reaching about 9.7K in the same week. However, there was no recorded revenue for this app throughout the quarter.

Caller Theme saw its weekly downloads peak at over 3.1K in early December. Active users followed a similar trend, with a high of 2.2K in the week of December 6. Like Ultra Junk Cleaner, Caller Theme did not record any revenue during this period.

Ringtones: Tunes & Wallpapers maintained a consistent download rate, peaking at 1.3K in the last week of December. Active users were stable, reaching a high of 484 in the final week of the quarter. Revenue remained negligible, with only a few dollars recorded in the early weeks of October and December.

Pixel 4D™ Live Wallpapers had a steady download rate, with a peak of 1.2K in mid-October. Active users were relatively stable, peaking at around 2.6K in mid-November. Revenue was minimal, with only a few dollars recorded sporadically throughout the quarter.

For more detailed insights and data, visit Sensor Tower.